Financial Women of San Francisco has been making news in business and financial circles for more than 60 years. Scan the articles below to see all the ways we advance the success of today’s women in finance throughout the Bay Area.
Financial Women of San Francisco hosted the 2026 Scholarship Awards Luncheon
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Meredith Rosend to serve as President of Bluespring Wealth - California
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Hanna Leen has been promoted to Director of Finance at TMC Community Capital
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Kristina P. Keck was recognized as one of the Top Female Retirement Advisors by the National Association of Plan Advisors
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This year, Financial Women of San Francisco turns 70. For decades, FWSF has helped women climb… into leadership, influence, and opportunity across the finance industry. Today, we’re building on that legacy with an even more ambitious vision for what comes next.
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AI technology is evolving at extraordinary speed. Its promised benefits are remarkable — increased efficiency, enhanced analytics, automation, and innovation. But alongside those benefits come meaningful risks. And risk makes insurers nervous. Before implementing AI in your business operations, it is critical to review your insurance policies to determine whether you have coverage for your proposed AI use or whether the use of AI may impact or even void coverage. It is unlikely that a single policy will cover or be impacted by all of the potential exposures associated with AI.
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Ashia, CFO of Shorenstein Investment Advisers LLC, is being honored as one of the San Francisco Business Times' Most Influential Women in Bay Area Business in 2026.
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As AI reshapes accounting and finance teams, Juhl and her team are thrilled to be helping fuel this evolution.
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Helen is excited to share that she started a new job with Frazier Life Sciences as a Senior Manager of Operations, Compliance, and Trading.
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The fall new member lunch was held on October 28, 2025. It provided our new members with the opportunity to expand their networks within FWSF, learn more about the organization, and continue fostering relationships. Organized by the Membership committee, it is a casual and warm way to introduce new members to our community.
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Our theme for 2026 is “Cultivating our Future.” It’s the small, meaningful actions we take today that shape what grows tomorrow. Every time you attend an event, welcome a new member, mentor a peer, share a connection, volunteer your time, or support our Scholarship Fund, you are planting a seed that will carry FWSF into its next 70 years.
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The Holiday Cookie Contest & Exchange was held at the end of December to end the year with some tasty treats and connection among members.
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On the 3rd of December 2025 Financial Women of San Francisco members gathered for the annual holiday party and celebration at Robert Half in San Francisco. It was a great opportunity for members and guests to conclude the year by mixing and mingling in a warm atmosphere with tasty refreshments. The event was hosted by our 2025 FWSF President, Mona Ahmadi, who provided an annual review. “Our theme this year was “Empowering the Future.”
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Each year we recognize one member for the Distinguished Member of the Year award. For 2025, the honor went to Kim Scala, who served on FWSF’s board as Secretary. Kim has been a steadfast and deeply committed member of FWSF for many years, contributing her expertise, leadership, and institutional knowledge across multiple roles.
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